Website Marketing Ideas
I shall get to the concept of having the right attitude in order to market your website in some other article. In this one, let us focus on the best possible website marketing ideas. So, here goes.

Search Engine Optimization
In today’s world of complete Internet savvy-ness, not everyone prefers to remember the websites that they may need. More so, it is so much easier to let Google, Yahoo, and Bing dot the dirty work of finding out what websites we may need to visit. As such, it is also imperative for websites to rank on the search engine lists. One has to remember that it is the first two or three pages of the search engine that the user may refer to. So, what makes sense would be to search engine optimize your content on the website, in order to make the search engine favor your website. This will really help increase the traffic, and the readership of your website.

Social Bookmarking
While many websites may have tried advertising via social networking sites, the arena of social bookmarking still seems to be the (relatively) unnoticed promise land. Buzzle is a website that uses social bookmarking as a method of website marketing. It helps increase the rankings on the search engines, as well as hits via the social bookmarking sites as well. As in, these websites give little snapshots and links to the relevant pages on your website. This way, the website gets visitors and traffic. More so, one does not need to rely on search engines and search engine optimization in order to get hits and traffic.

Social Networking
Facebook and MySpace are classic examples of social networking sites that have, practically, the entire Internet savvy world on it. As such, what is to stop your website from being known all over the world if you use these websites? Have you heard of the 6 degrees of separation theory? Well, you can put it to use with the help of these social networking sites in order to market your own website. However, using social networking sites is only of any benefit if there are regular updates. Static pages are forgotten way too soon of such websites.

Online Participation
Have you ever heard of the people who participate in online forums, simply to get people to visit their website? Well, I used to think of it as a little lame, earlier. But, now I know that it works, and that it is not lame at all. So, make sure that you indulge in some relevant research and find websites that are similar to yours, go through them and participate in their forum conversation. However, make sure that you add some value to the forum while you tell people about your website as well. This way, you will develop some goodwill with the readers. Read more on website marketing strategies.

Link and Back Link
The “you scratch my back, I scratch yours” formula works wonders in the website marketing ideas sector. Find out about websites that deal with or in something that may compliment that which you deal in. Choose the ones that are reliable and trustworthy, not only to you, but to their readers as well. Next, establish contact with them and work out a way in which you both can advertise each other, on your websites. Make sure that there is good visibility and click-ability for your advertisement. This way, not only do you advertise on a very relevant website, but you also help your readers out by providing more information through the advertisement of the other website. Very good Samaritan, don’t you think?

Google AdWords
I will not tire from telling my readers that complete vitality of being a part of gadgets like Google AdWords and Google AdSense. Not only do they allow a website to make quite a hearty income from clicks and advertisements, but they also help the website, to get advertised on other relevant webpages. Another thing to keep in mind is that Google adWords and Google adSense are very dependable and reliable to do business with. Seems like a win-win situation to me.

Well, these were few of the most reliable websites marketing ideas. Use them and let me know how well they worked. Another word to the wise, when it comes to marketing, patience is a virtue that really helps. So, be patient and try your best. This is where I sign off!! All the best!!

Now, if it comes to an online business, the accent of business is still the aforementioned admitting in a altered form. Internet business is fast growing as one of the added able and assisting businesses in the world. The acumen for this? Because it works able-bodied if done expertly.

If you own an online business and ambition to bazaar it, accepting online, the best access is to accept a solid SEO campaign. But aboriginal off, what is SEO? Short for seek engine optimization, in essence, it spreads the chat out all over the Internet that your business exists. But not alone that, it aswell helps accord you a top baronial in seek engines. What I beggarly by this is, for archetype your online business is all about electric sundials. With the appropriate treatment, afterwards a few weeks of SEO, whenever anyone types in “sundials” or “electric sundials” in Google or Yahoo or any of the added seek engines, the aboriginal website to arise on the after-effects page will be yours. And this is great, because accepting your page ranked top up on the aboriginal page, even if it’s not first, gives it a college adventitious that humans would appointment it. And as with concrete stores, the added humans who visit, the added abeyant clients, the added abeyant income.

To accept a acknowledged campaign, it is recommended you get your SEO strategies from anyone who knows what he or she s doing. You can do it all by yourself, but unless you are an SEO expert, affairs are it w will not be as able as accepting a abounding fledged professional.

So now that you are accessible to yield on the Internet by storm, go advanced and attending for the appropriate SEO able to accord you tips and /or to even do the campaign. You will not affliction it. Afterwards all, whoever regretted the adventitious to acquire more.

You should add keywords in Meta tag which define your website. Most search engines still give high importance to Meta tag and use it as a determining factor for ranking a website. Some search engines give less importance to Meta tags but when you consider SEO, it’s very important that you consider each small and big factor.

Back in the early days of the web, the search engines did not rely on links to determine how relevant a website is for a particular keyword. Instead they primarily looked at on-page factors to determine rankings. To get rankings and traffic, it was a competition of who could get their target keywords into all the right places of their website. One key spot to put their target phrases was the keywords meta tag.

First and foremost, your description must be relevant to your website. It should convey in a few words what your target audience should expect to get out of using your website. Your description should directly relate to both the title and the body content of your website. With that being said, every page on your website may not necessarily have the same description.

By inserting as many targeted keywords in the Keyword Meta-tag, they figured that they could influence the rankings of said websites by confusing the rather simple search engine algorithms of the time into incorrectly identifying their websites as qualified for those keywords; even though such keywords never appeared anywhere in the main body of text.

According to websearchworkshop.co.uk, SEO is the term used to describe the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken. A number of factors are important when optimizing a website, including the content and structure of the website’s copy and page layout, the HTML meta-tags and the submission process.

If your Title Tag reads "Online Job Directory" and your web page is about "online gambling" you are not only misleading your visitors, but you will most likely incur a penalty by the major search engines. The penalties imposed by search engines can be anything from a lower search engine results ranking to an all out ban of your entire site/domain.

Creating good content is essential. Each page should have useful content and include your important keywords. Don’t try to stuff all of your important keywords onto a single page. Create pages around a theme, a small collection of keyword phrases. For instance, target 1-3 keyword phrases per page. Write a title that incorporates those keyword phrases.

Directing high-quality traffic to the website is what one can achieve by the use of keyword elite tool. Created by Brad Callen, an internet marketer, it is a search engine keyword tool that makes use of different features and increases the chances of earning profit, based on keyword popularity. In-depth knowledge of the keyword marketing field can be obtained using this software.

Review of Keyword Elite
The SEO campaigns and pay per click advertising of an internet marketing strategy can stand any chance of being successful, only with the help of top keyword usage. The Keyword Elite tool not only provides the users with information about SEO keywords, but also the different aspects of SEO business. The process of understanding the capabilities of competitors becomes easier with the help of this tool. The original Keyword Elite tool is succeeded by its new version, the Keyword Elite 2.0 which was launched on 25th August, 2009. The features like JV Diamond Miner, Keyword Surge and Search Engine Dominator, not found in the earlier version were added in the second one. The Keyword Elite review is provided in the form of features of this SEO tool, below.

Features of Keyword Elite Tool
The different features provided by this software tool should be helpful in devising a smart SEO strategy for the company.

• Keyword Surge: This feature of Keyword Elite provides the users with two different lists of keywords. The first, shorter list includes keywords that are searched by specific users. These are the most popular long tail keywords on the web. The larger list generated by the tool contains many keywords searched randomly on the web. Information about keywords takes into account the monthly search for a particular keyword, its parent keyword and other/related keywords.
• Adwords Time Machine: The history of keyword usage by competitors is provided by this feature. The usage of keywords for past 6 months by a particular competitor, can be obtained with AdWords Time Machine. The activity of tracking whether the keywords fared well or failed to draw any traffic should increase the knowledge of market conditions and thereby give the company, a competitive edge over others.
• Market Research Sleuth: Using this keyword analysis tool, performance of keywords chosen by the company as in Yahoo, Bing and

  Google Adwords is presented to the user.

How to Optimize your Website for Google
Google is a major and the most popular search engine on the Web. Search engine ranking of Google is dependent on several factors, some of which are given below:

Content is the King
If you are serious about optimizing your website, make sure your website has quality content. For high traffic ranking, the content should be helpful, clearly mentioning the purpose of your website. Generating high quality meaningful content is the key to increase the number of hits on your website.

Use Keywords
When a user opens the main page of Google search engine, he types some words and then clicks on ‘Google Search’ button to get the desired information. The words that internet users frequently type are the keywords. So, make sure your website content, especially the main page of your website has popular search keywords. For instance, if your website focuses on ‘growing healthy hair’, you can include keyword phrases like ‘healthy hair tips’ or ‘how to grow healthy hair’ in your website content. Whenever you create new web pages, it is essential to include keyword phrases in different ways to stimulate web traffic.

Include Internal Links
Internal linking can also boost your website’s ranking. Linking your web pages internally to each other, makes it easier for the user to access information. With internal links, it becomes simpler to navigate within your information rich website.

Use Meta Tags Wisely
Meta tags that form an integral part of HTML code, contain the title and description of the website. Optimize your meta tags by including the right keyword phrases in it. Use keyword tools to get keyword phrase that best describe the content of your website and then include it in meta tags.

How to Optimize Your Website for Free
Optimizing a website does not always mean contacting an SEO expert or an SEO company, pay his consultation charges and look for desired results. Having a basic knowledge about how to design a website properly can work wonders to achieve higher search engine rankings. Other than following aforementioned strategies, to improve position in Google search engine results, you also need to implement other strategies, mentioned below:

Exchange Links
In order to attract visitors, you can always exchange links between sites that are related to your content. Sites that provide unique and helpful content related to your website are the ideal candidates where you can exchange links.

Submit To Directories
Including your website to some directories can certainly help to improve rankings. Directories like dmoz provide back links to your website. However, if your website is small, this directory will not accept your submission. Books written on ‘how to optimize your website for search engines’ mention that website submission is crucial to drive quality traffic to your website. To make your website bigger, it is necessary to add more content. There are many websites on the internet which have articles on a wide range of topics. You can check whether they have any content that can help to promote your website.

Use SEO Tools
You can also take the help of free SEO tools to determine website flaws. SEO tools like Website Grader and Yslow identify drawbacks in websites in terms of design or meta tags. Correcting these problem areas can help to increase website traffic.

How to Optimize your Website for Bing
Yahoo and Microsoft have combined their respective search engine algorithms to come up with a new search engine, known as Bing. With the introduction of Bing, there is a no doubt a tough competition for the ‘Lord’ of search engines, Google. So to get your website to an ‘enviable’ position in search results of Bing, you need to do the following:

Original Extensive Content
To make website content visible on Bing, it is very much essential that the content written on your website is original and interesting. Writing something crap or copy pasting it from popular websites cannot give top rankings in Bing. Sometimes Google ranks websites based on links. However, for Bing, quality content is of prime importance. In case, any of your web pages contain articles less than 300 words, don’t expect it to get ranked in Bing. So, make it a point to include useful non-plagiarized content in your website.

Include More Text in your Website Content
Bing prefers to rank websites that are more text based. So, focus more on including text based content rather than other applications like Adobe Flash player. Your website design has to be simple, free from flickering images and the best way of doing it is to include text based content as much possible. Simple images that give a general idea about the topic of your website content can increase your website rank on Bing search engine.

Target Relevant Keyword Phrases
Optimizing your website without keywords is not possible. Your original content will go waste if there are no keywords. Do some research and find which keywords to target that best describe your website. Your meta tags that include title tags, description tags and header tags must contain keyword phrases relevant to your websites. Keyword optimization is very important to boost quality traffic to your website.

Link Building
Link building is another factor that can influence the position of your website in search results of Bing. In order to increase your Bing rankings, it is crucial that your website has back links. More the number of back links on your website, higher is the probability of getting better rankings on Bing.

Avoid Complicated URLs
Site indexing of Bing is dependent on the URL of your website. Bing will have a hard time indexing your website if the URL’s of your web pages are lengthy and complicated. Instead, go for simple URLs and domain, thus, making it easier for Bing to index your site.
On the whole, incorporating original content followed by keyword optimization, is the first step to attract quality traffic to your website. SEO experts in their study on ‘how to optimize your website’ also specifically mention about the importance of back links to improve website rankings. By Nicks J

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• Internet search engines are web search engines that search and retrieve information on the web. Most of them use crawler indexer architecture. They depend on their crawler modules. Crawlers also referred to as spiders are small programs that browse the web.
• Crawlers are given an initial set of URLs whose pages they retrieve. They extract the URLs that appear on the crawled pages and give this information to the crawler control module. The crawler module decides which pages to visit next and gives their URLs back to the crawlers.
• The topics covered by different search engines vary according to the algorithms they use. Some search engines are programmed to search sites on a particular topic while the crawlers in others may be visiting as many sites as possible.
• The crawl control module may use the link graph of a previous crawl or may use usage patterns to help in its crawling strategy.
• The indexer module extracts the words form each page it visits and records its URLs. It results into a large lookup table that gives a list of URLs pointing to pages where each word occurs. The table lists those pages, which were covered in the crawling process.
• A collection analysis module is another important part of the search engine architecture. It creates a utility index. A utility index may provide access to pages of a given length or pages containing a certain number of pictures on them.
• During the process of crawling and indexing, a search engine stores the pages it retrieves. They are temporarily stored in a page repository. Search engines maintain a cache of pages they visit so that retrieval of already visited pages expedites.
• The query module of a search engine receives search requests form users in the form of keywords. The ranking module sorts the results.
• The crawler indexer architecture has many variants. It is modified in the distributed architecture of a search engine. These search engine architectures consist of gatherers and brokers. Gatherers collect indexing information from web servers while the brokers give the indexing mechanism and the query interface. Brokers update indices on the basis of information received from gatherers and other brokers. They can filter information. Many search engines of today use this type of architecture.

Search Engines and Page Ranking
When we submit a query to a search engine, results are displayed in a particular order. Most of us tend to visit the pages in the top order and ignore those beyond the first few. This is because we consider the top few pages to bear most relevance to our query. So all interested in ranking their pages in the first ten of a search engine.
The words you specify in the query interface of a search engine are the keywords, which are sought by search engines. They present a list of pages relevant to the queried keywords. During this process, search engines retrieve those pages, which have frequent occurrences of the keywords. They look for interrelationships between keywords. The location of keywords is also considered while ranking pages containing them. Keywords that occur in the page titles or in the URLs are given greater weight. A page having links that point to it makes it more popular. If many other sites link to a page, it is regarded as valuable and more relevant.
There is actually a ranking algorithm that every search engine uses. The algorithm is a computerized formula devised to match relevant pages with a user query. Each search engine may have a different ranking algorithm, which parses the pages in the engine’s database to determine relevant responses to search queries. Different search engines index information differently. This leads to the fact that a particular query put before two distinct search engines may fetch pages in different orders or may retrieve different pages. Both the keyword as well as the website popularity are factors, which determine relevance. Click-through popularity of a site is another determinant of its rank. This popularity is the measurement of how often the site is visited.
Webmasters try to trick search engine algorithms to raise the ranks of their sites. The tricks include highly populating home page of a site with keywords or the use of meta-tags to deceive search engine ranking strategies. But search engines are smart enough! They keep revising their algorithms and counter program their systems so that we as researchers don’t fall prey to illegal practices.
If you are a serious researcher, understand that even the pages beyond the first few in the list may have serious content. But rest assured about good search engines. They will always bring you highly relevant pages in the top order!
By Manali Oak

Not all the dedicated search engines clearly spell what they look at and the emphasis laid on particular factors. Meta Tags are basically lines of HTML code. Through Meta Optimization Services for Higher Search Engine Rank, this code is embedded into the web pages that store the content used by the search engines. This content is stored information about the various web sites. The ‘tags’ in Meta optimizing services contain certain defined keywords and descriptions. This higher search engine rank optimizing operation also contains specific copyright information and web site titles. These are the basic essentials that the search engines ‘search’ for in the quest to evaluate the effectiveness of a web site.

The Meta tag requirement is eliminated when designing the web pages. Meta Optimization Services for Higher Search Engine Rank is hence part of any web site optimization service thereafter. In the procedure involved in creating a web site, you are required to register the dedicated URL with the search engines. Thereafter, they attempt to visit and index the web site for search engine ranking. The method of operation differs with each search engine and the amount of importance placed on the various factors and elements of a web site is determined according to their pre set proprietary defined algorithms. This is essentially the first step towards establishing a website that is search engine friendly.

Meta tags optimizing services are very essential tools for successful search engine marketing involved in the search for content relevancy. The web site’s demographics are highlighted with effective keyword analysis. This is what dedicated keyword marketing research is all about. Meta Optimization Services for Higher Search Engine Rank involves the process of incorporating the HTML tags that enable the search engine to effectively ‘spider’ the site. The Meta optimizing services and resultant higher search engine rank when used properly enhance visibility and offer information at a click. The process is designed to ensure proper scoring of the web site. The Meta optimizing services enable the application of the tools designed for higher search engine ranking.

The Meta Optimization Services for Higher Search Engine Rank focus on three basic tags – Title tag, Description tag and Keywords tag. The title tag optimizes the content relevance and visibility. The Title tag describes the exact content of the document and contains keywords targeted. The description tag targets determined keywords within an attractive format. This tag generates the summary to be displayed, on returning as a result. The Keywords tag is used to list the words researched prior to input. It is a request that is part of the search performed and to be scored, against the inserts. Each web page should ideally contain unique keywords that pertain to the actual content.

Meta Optimization Services for Higher Search Engine Rank store information about your web site. Meta tags are the special requirements of search engine optimization strategy. The higher search engine rank does much more than just tags optimization and that of the metadata content. The service ensures that the existing data is properly formatted. Search engine markers are also being used today in addition to the search engine spiders. The result is a collection of data, indexing the web site and effective visibility at a click. There are dedicated Alt tags and Comment tags too, to optimize the scope of your wireless endeavor.
By: Gaynor Borade

How do meta tags impact SEO?

In my opinion, this is the single most interesting question in our industry. Not because of the answer (that’s simple enough and we’ll certainly cover it); but because it’s a question that I don’t think will ever die out.

Think about it. This is one of the very first topics one would cover when being introduced to SEO. There are thousands/millions of articles talking about that very thing. And every day, someone new comes to this world we’ve created, and they are ripe with new questions; the answers to which we have stored away just waiting for the moment to showcase our knowledge.

So today, I’m going to go over the most common meta tags we talk about in SEO, and how they affect your rankings (here’s a quick hint; they barely do anymore). The Keywords Meta Tag Ahh the keywords meta tag. This is a tag that would hold…well…your keywords. I think. I don’t really know for sure because their use in Google went away before I got into SEO myself, and they meant something different to Yahoo! (RIP) back then.

Some say it’s where you would put your keywords so the search engines would know what your site was all about, and they were used to determine your rankings. Others say that they were meant to house the keywords that were not mentioned on your page, but still related.

What I do know is this. At some point Google got really tired of people using the keywords meta tag to spam their search results, and they all but eradicated its use. There was a time even rather recently (comparatively speaking) that they had an impact in Yahoo!, but those days are gone as well; what with Yahoo! being powered by Bing now.

There are still some programs/applications that make use of the keywords meta tags on your site, usually for internal site searching, but that doesn’t help you on the SEO front that much.

No, I’m afraid that meta tag has little to do with SEO these days. Save for one use.

We actually use the keywords meta tag quite a bit. Not for rankings, mind you. Rather, we use them in one of 2 ways.

First, for smaller, quick projects we use the keywords tag to catalog the targeted terms for each page. This way, we know what links to build for each page, it helps with our internal linking and it helps when we are writing content. It just somehow fell into a process of ours one day and really worked out. Remember, this is for smaller projects in which we have a lot of confidence regarding our success. Usually local SEO clients.

Then there’s the way we use them for bigger projects (not necessarily bigger clients). These are sites for which we are trying to rank in a very competitive niche. We can usually tell which competitors have hired SEO help and which haven’t. We noticed that when the landscape involved other SEO firms, then we could make a change on our site’s focus, and it was soon after mimicked on a competitor’s site.

So, we started putting useless/junk keywords in the keywords meta tag. Every once in a while, we actually see those keywords pop into a competitor’s site. Sometimes, this SEO stuff is really fun.

Creating a Keywords Meta Tag

For the sake of comprehension, this is how one would create a keywords meta tag.

Between the opening and closing section of your site’s page you want to add the following:

Within the double quotes after “content” you’ll add your keywords. Usually, you’ll want 2-5 keywords in there separated by commas. Oh, and the term “keyword” is a little loose. We actually mean key terms. So a keywords meta tag would look like:

That’s it. If you decide to use the keywords meta tag, then please don’t spam it with a bunch of one-word search terms or over-stuff it with every keyword you can cram in there. The search engines are a bit smarter than that, and you’ll look like a spammer. The Description Meta Tag Now the description tag, there’s a tag I can get behind. Though not as important in the strictest “SEO” sense, the description tag actually plays a very important role in your overall Internet marketing success with regard to Search Engine Results Pages (SERPs)

If you search in Google, you’ll get the results, right? And you know how to click on a link to get to a page, yeah? You see that little chunk of text right under that link? Well, that’s your description tag, usually.

So, the description tag is one of the first opportunities your site has to grab a potential visitor’s attention. Notice anything interesting about that screen-shot? Take a look at the example search I used: “searching in Google.” Now, look at those description tags. Check out the words that are bolded.

So you see, if you’re targeting a search term, and you rank for that term, it would be a good idea to make sure it’s in your meta description as well. This is just one more thing that makes your site relevant to a search in a visitor’s eyes.

Creating a Description Meta Tag

The description meta tag actually looks rather similar to the keywords meta tag:

Again, you would place your description in the double quotes associated with “content.” And again, this whole thing goes in the section of your page.

When writing the description, remember to keep it short and simple. Last time I counted, Google only shows around 150 – 160 characters. If your description is too long, Google will actually concatenate it to show the words they can bold.

That’s pretty much the gist of the description tag. Much more important than the keywords tag, and something people will actually see. The Title Tag Technically, the title tag isn’t a “meta” tag. Ok, technically, it is; but not in HTML, and because HTML comes before SEO both alphabetically and chronologically, we will say it isn’t a meta tag. Rather, its a tag in and of itself.

By far the single most important tag in this post, the title tag is not only visible in a SERP, but it also has a pretty major impact on your rankings.

Let’s look at the same picture from our description example. This time, see where the red arrows are?

That’s the title tag. Again, search terms are bolded; and again, it’s one of the first thing someone will see. This time, we don’t get as much room to play with. Usually, the title tag is somewhere around 60-75 characters. All the more reason to be as concise as possible.

Let’s get creating the tag out of the way before we talk about a few guidelines.

Creating the Title Tag

In that same section of your page, you’ll write the title tag like so:

That’s it. Your title will go right between those little tags.

Effective Title Tags So, you know it needs to be short in order to fully show in Google, requiring that we are keeping the title simple and to the point. And you know it’s really important to your rankings and a potential visitor, so we need to be appealing and use our keywords. How do we do that?

Don’t Spam the Title Tag If you try to fit 8 variations of the word “shoe” in your title, you’ll get lower clicks to your site. We’ve tested it many times, and it’s the same story every single time.

Remove the Fluff On the other hand, proper grammar isn’t the point with these tags. Superfluous words have no business in this tag (there are exceptions, but these are the basics here).

Unique Titles for all Pages This actually holds true for all your meta tags, but none so important as the title. They have to be unique to every single page.

A Few Tips Everybody has a way they like to write titles, but they really boil down to 2 methods. Here at SEO Factor, we like to write them with just a little messaging. You can see that one of our very own titles reads

I don’t think the words “in” or “a” are going to hurt our rankings, and it’s just a little easier to read.

The other common method is to state the keywords on the page. For example, we could have written that title like this:

There’s nothing “wrong” with that title, and I’ve even heard Matt Cutts give it the ‘okay.’ I’ve just never liked it much myself.

Also, we’ve found it effective to capitalize the first letter of every major word. Some people call this “camel case” or “camel caps.” It’s just makes the text a little easier to read. Wrap It Up So that’s it. Those are meta tags (plus the title) and how they affect SEO. People have written novels on each of these, so there’s always a little more to it. But this should at least get you on the right path and answer some basic questions.

By:- Josh Garner

At one point in time the keywords tag had an impact on a web site’s position within the Search Engine Results Pages (SERPS). Now the keywords tag has little impact on where a site will appear in the search results. When search engine first started determining the relevancy of a site they placed a larger emphasis on these tags.

Soon every webmaster used these them and oftentimes overused these tags and therefore the search engine placed less importance on them. After all, not every site that adds “SEO Company” into their keywords tag can have a top 10 ranking within the SERPS for the phrase “SEO Company”.

Still there is some value associated with this tag. Type the following into Google, Yahoo, and MSN only without the quotations, “dsrurejjnr“. This is a made up phrase that appears only in the keyword description tags of Real Good Furniture (take a look at the website’s source code).

Now look at the SERPS and notice that only in Yahoo does the site appear number one. It is not even listed on Google or MSN. The takeaway is that while the importance of this tag is minimal, Yahoo still gives it some weight.

Now this test is partially flawed since this information has appeared within the site’s source code for some time now. As one might notice when following the instructions above there are websites that have linked to Real Good Furniture, which have included the made up words on their page.

Therefore links pointing to the site now have some association with the fictitious keyword.

My suggestion is to try this test with your own website. Make up a keywords phrase and add it as the last keyword with the keywords tag of the source code. Wait a couple weeks and then do a search on the major three search engines. Now you will know the true importance the keywords tag plays in SEO.

Read more: http://www.searchenginejournal.com/the-importance-of-keywords-meta-tag-in-seo/6014/